The next generation of the Titleist AVX golf ball is engineered for greater ball speed, longer distance and increased short-game spin – advancing the multi-component technology that has produced breakthrough results for golfers who prioritise distance and extremely soft feel.
First introduced in the spring of 2018, AVX was developed as a performance alternative to sit alongside the industry-leading Pro V1 and Pro V1x models – offering the lowest flight, lowest spin and softest feel of the three premium performance offerings.
From core to cover, every component of the new AVX has been reengineered to deliver improved total performance from tee to green:
• The engine of 2020 AVX – a larger, reformulated low compression core – works in combination with a redesigned high flex casing layer to deliver greater ball speed and low long game spin for more distance.
• A new, thinner cast urethane cover – specifically formulated for AVX – delivers increased spin and control for improved greenside performance.
• The increased core size also produces an even softer-feeling AVX.
Every AVX is made at Titleist’s state-of-the-art Ball Plant 3 manufacturing facility to the highest performance and quality specifications, ensuring consistent performance ball to ball and dozen to dozen.
Performance & Technology
AVX delivers unmatched performance in a low compression, multi-layered construction through proprietary core, cover and aerodynamic technologies:
• New, Larger Core Formulation generates high speed and low long game spin to drive more distance with exceptionally soft feel.
• Redesigned High Flex Casing Layer promotes higher ball speed and lower spin on long shots for enhanced distance.
• New, Thinner Cast Urethane Elastomer Cover System has been specifically formulated by Titleist R&D to provide greater ball speed and increased greenside spin and control.
• Unique Catenary Aerodynamic Dimple Design delivers a piercing, low trajectory while providing a consistent ball flight on all shots.
MAP (Minimum Advertised Price): RM228.80 per dozen