HSBC India has become the title partner of the Legends Tour’s first event in India, being played at Jaypee Greens Golf Course at the end of August.
The HSBC India Legends Championship hosted by Jeev Milkha Singh is also sanctioned by the Professional Golf Tour of India (PGTI) and will see 10 Indian golfers taking part in the tournament, including the host as well as fellow Legends Tour member Jyoti Randhawa.
The tournament will be played at Jaypee Greens Golf Course in Greater Noida, a Greg Norman designed course, from 29th August to 1st September.
Jeev Milkha Singh said: “It’s going to be a big boost to Indian golf. It is really special for me, and I’m very excited that I’m going to be hosting and playing this event at Jaypee Greens.
“Golf is the fastest growing sport in our country today. There are a lot of promising young players coming out – we have a great junior program, a very good professional tour. The way things are going, we’ll be seeing a lot more professional golfers coming out of India who’ll be playing on the world stage and making the country proud.”
This event will further act to put India on the world stage within golf, this is something which is greatly enhanced by having a title sponsor of the calibre of HSBC India.
Sandeep Batra, Head, Wealth and Personal Banking, HSBC India added, “We are proud to announce our title sponsorship of the Legends Tour in India, a significant step towards realizing our long-term vision for golf. Our ambition is to leave a lasting legacy in the sport, fostering growth and development at all levels. Through this partnership, we aim to inspire future generations to embrace golf, while also ensuring a sustainable future for the game. We are committed to supporting golf’s expansion in the country, and this collaboration marks an exciting milestone in our journey.”
Speaking about the partnership with HSBC, Legends Tour CEO Phil Harrison said: “This is an important step for us, heading into India for the first time and it is fantastic to have HSBC alongside us for this journey. They have been incredible supporters of golf all around the world and we look forward to further strengthening our relationship with them in India through the course of this inaugural Legends Tour event in the country. The pedigree and reputation of HSBC aligns perfectly with our aims and the target market our product is also aimed at.”
As part of their agreement to become Title Partner for the HSBC India Legends Championship hosted by Jeev Milkha Singh, HSBC India will be widely seen from the new tournament logo and from on course signage and branding. They will also be a major part of the prize giving and trophy ceremony at the conclusion of the event and be seen across the Legends Tour broadcast highlights as well as digital and social media promotions.
