Callaway Golf announced their new Elyte family of golf clubs. The new equipment line-up – the Elyte drivers, fairway woods, hybrids and Elyte irons is now available at all South East Asia retailers.
All drivers claim to have great performance, but it takes game-changing leaps in innovation to create one that’s truly Elyte. Callaway was the #1 selling driver in the U.S. per Golf Datatech in 2024, and now their new Elyte drivers are up to 8 yards longer with even more forgiveness. This performance is led by an advanced new shape, developed through new prototype capabilities, that provides enhanced aerodynamics for elite speed throughout the entire golf swing. The improved shape is designed to maximise swing speed with improved forgiveness.
A revolutionary new aerospace grade Thermoforged Carbon crown enables fast head speeds while optimising high launch and low spin. And Callaway’s most advanced face to date, the new Ai 10x Face that delivers 10x more control points than Paradym Ai Smoke, is a breakthrough design that produces exceptionally fast ball speeds, tight dispersion, and optimised launch across the face. Elyte is available in four (4) driver models: Standard, X, Max Fast and Triple Diamond model and will be retailing from RM4,099.
Elyte Fairway Wood
The new Elyte fairway woods promote high launch, low spin, and exceptional speed with 57% less turf interaction. Callaway’s unique Step Sole design and Tungsten Speed Wave combine with our new Ai 10x face to deliver Elyte levels of distance and forgiveness in a fairway wood. The Tungsten Speed Wave’s new, innovative design is engineered specifically to enhance speed for misses that are low on the face.
Their new Step Sole minimises skidding and drag, ensuring smoother, more solid strikes. Plus, the Ai 10x Face provides exceptionally fast ball speeds, tight dispersion, and optimised launch across the face. Elyte fairway woods are available in five (5) models: Standard, X, Triple Diamond, Max Fast and an Elyte Ti fairway wood at a retail price of RM2,499.
Elyte Hybrid
Elyte hybrids provide up to 13 yards of shot shaping from Callaway’s most adjustable hybrid ever. With interchangeable heel/toe weights and a new Ai 10x face, they provide elite versatility, consistency and performance at the top of your bag. A new OptiFit 4 hosel system also provides unique loft and lie combinations, allowing you to find the perfect gapping between clubs. Three (3) models of Elyte hybrids are available at RM2,299: Standard, X, and Max Fast.
Completing the outstanding lineup, Elyte irons promote exceptional ball speeds and forgiveness for every type of player. An optimised Speed Frame construction and new Ai 10x Face deliver incredible ball speed, forgiveness, sound, and feel. The new Speed Frame construction incorporates advanced design elements allowing for additional patented urethane microspheres to deliver exceptional sound and feel. This innovative construction also produces fast ball speeds, giving you the distance and performance needed to elevate your game.
Elyte Iron
With more precise Ai, the Ai 10x Face produces exceptionally fast ball speeds, tight dispersion, and optimised launch across the face. The tri-sole design features three distinct sections to ensure fast, smooth turf interaction. A sharper leading edge and trailing edge chamfer allow for efficient entry and exit, while the mid-section offers enhanced forgiveness for consistent results from a variety of lies. Elyte irons are available in four (4) models: Standard, X, HL (high launch), and Max Fast. The Elyte irons will be retailing from RM5,999 onwards.
