The Art of Driving 2025 Invitational
BMW Group Malaysia brought the spirit of Sheer Driving Pleasure to the greens with The Art of Driving 2025, an exclusive golf invitational held at the prestigious Kuala Lumpur Golf & Country Club (KLGCC). The event brought together BMW owners, members of the media, and partners for a three-day invitational that highlighted the shared values of luxury, precision, and performance that define both the sport of golf and the BMW brand.
The experience brought together individual golfers who share a passion for excellence and precision, creating meaningful connections beyond the course. Adding to the excitement, participants took part in novelty challenges, including the Longest Drive and Nearest to Pin, and were also treated to a series of exclusive lucky draws, with exciting prizes up for grabs throughout the event.
Benjamin Nagel, Managing Director of BMW Group Malaysia said, “Golf is a sport defined by precision, passion and performance, the very same values that have shaped the BMW brand for over five decades here in Malaysia. The Art of Driving 2025 is more than just an event; it is an experience that unites the thrill of sport with the joy of driving. Just as every golf swing demands control and finesse, every BMW vehicle is crafted to deliver the perfect balance of power, elegance and accuracy on the road.”
The invitational also provided a unique platform for golfers to experience premium mobility, with the New BMW iX xDrive60 M Sport Pro, the New BMW iX xDrive45 Sport and the New Locally Assembled BMW X5 xDrive40i M Sport taking centre stage on the greens. These latest additions to BMW Malaysia’s portfolio embody the brand’s philosophies of Technology Openness and Power of Choice, giving customers the freedom to choose between different powertrains to suit their lifestyles, all while delivering the hallmark Sheer Driving Pleasure that has defined the BMW brand.
The New BMW iX offers the 5th-generation of the BMW eDrive technology, with new technical specifications to deliver significant advances in its power output and electric range in the industry. The BMW iX xDrive60 M Sport Pro produces an impressive 400 kW (544 hp) and 765 Nm of torque, accelerating from 0 to 100 km/h in just 4.6 seconds. The New BMW iX xDrive45 Sport delivers 300 kW (408 hp) and 700 Nm, achieving 0 to 100 km/h acceleration in 5.1 seconds. Enhanced battery capacities enable the New BMW iX xDrive60 M Sport Pro and New BMW iX xDrive45 Sport to achieve electric ranges of up to 701 km and 602 km respectively, based on the WLTP cycle and are the longest ranges in the industry. Both models also feature significantly improved charging capabilities. The New BMW iX xDrive60 M Sport Pro supports DC fast charging at up to 195 kW, adding up to 217 km of range in just 10 minutes of high-power charging, plus AC charging at 22 kW. The New BMW iX xDrive45 Sport, meanwhile, supports DC fast charging at up to 175 kW – a 25-kW improvement over the previous BMW iX xDrive40 variant – providing up to 166 km of range in just 10 minutes of high-power charging.
The New BMW X5 xDrive40i M Sport features a new generation of BMW’s iconic six-cylinder in-line petrol engine, enhanced by a 48V mild-hybrid system for a combined output of 280 kW (381 hp) and 540 Nm of torque – an output increase of 35 kW (47 hp) and 70 Nm of torque, compared to the predecessor. This powertrain enables 0 to 100 km/h acceleration in 5.5 seconds while delivering an optimal balance of performance and efficiency. The advanced mild-hybrid technology ensures the New BMW X5 xDrive40i M Sport maintains BMW’s signature Sheer Driving Pleasure through exceptional power, versatility, and driving dynamics.
