Callaway Golf Malaysia officially launched the latest series of the Callaway Paradym A.I Smoke in Malaysia following the South Sea Asia launch the week before in Bangkok, Thailand. The introduction of the Callaway Paradym A.I Smoke family was held at latest golf social hub – The Wedge Range in Petaling Jaya.
The Callaway Paradym A.I Smoke Drivers, Fairway Woods, Hybrids along with the new A.I Smoke Irons and Odyssey Ai One putters were introduced to the members of the Malaysian media, exclusive retailers and business partners, Callaway Professional ambassadors such as Danny Chia, Wilson Choo, Khor Kheng Wai, Abel Tam and top local amateur Charlayne Chong whom were invited to be part of this official launch here as well in Malaysia. All invited guest had the opportunity to try their hands on all the new arrivals at the private golf simulator rooms at The Wedge.
Mr. Kevin Yeap, Country Manager of Callaway Golf Malaysia welcomed all that were present in a casual address. He said, “We are indeed excited to showcase the latest series of the Callaway Paradym AI Smoke family to everyone here. When we attended the SEA launch in Bangkok we were impressed with the amount of revolutionary technology that is incorporated to developing the Paradym AI Smoke series. Real player data was taken into consideration with the latest technology to create the new Ai Smart Face on our latest equipment, where multiple sweet spots across the face are designed to unlock added distance for every player. We hope with this the Paradym AI Smoke can cater to a much wider user out there and we can see much more new Callaway supporters”.
Yeap revealed,” This time round we had also taken a different approach in our launch, following the footsteps of our SEA launch in Top Golf we had decided to collaborate with latest indoor hub in town – The Wedge Range, Petaling Jaya. Why we had chosen The Wedge is because we have forged strong partnership here with them with Callaway being the official equipment for the venue. Aside to that, The Wedge will also be an official dealer for all Callaway products including Odyssey and Travis Mathew where they promoting and marketing our products at all their locations.”
Following the launch, the new family of Paradym AI Smoke drivers and fairway woods as well as the Paradym AI Smoke Irons and hybrids are available now at all official retailers. Do not miss out on them and look out on Callaway Malaysia Facebook page for more information and dates on the demo dates around Klang Valley.
